The ADDY Awards is the advertising industry’s largest and most representative competition, attracting over 50,000 entries every year in local ADDY competitions. The mission of the ADDY competition is to recognize and reward creative excellence in the art of advertising.
Beneteau Toucan Dealer App by Jester Communications: This interactive selling tool includes video, brochures, spec sheets and a configuring tool that allows dealers to create a personalized boat and a quote right on the dock. This app, said Elaine Lembo, Represents a step up in the professionalism and expediency with which dealers can do their job & may even result in greater sales overall.
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SeaTow's yellow towboats are standing by 24/7 to provide industry-leading on-water assistance. Learn more about SeaTow at www.seatow.com. Not yet a member of SeaTow? No worries, our App is free to all because as an industry leader it's our job to make boating safer and more enjoyable for everyone.
2011 & 2012 Neptune Award Marketing Innovation winner Jester Communications February 17, 2013
Jester Communications (Jestercom), a maritime industry web-based marketing solutions company won the 2011 Neptune Award Marketing Innovation category for its Global iPad Dealer Application (App) for yachtbuilders. Then in February 2013 we were awarded the 2012 Best B2B Mobile App: "Gloabal iPad Dealer App".
Marine Marketers of America (MMA) presented Jestercom the award during the association's co-produced luncheon with Boating Writers International held earlier today in the Grandview room of the Bahia Mar Resort during the Fort Lauderdale International Boat Show.